LASIK, the eye correction company, has always tried to reach millions across the globe with better sight, and now they aim for the same for several NFL referees by offering them free eye surgeries for better performance.
The company posted their funny invitation on social media as a response to several close and questionable calls in games.
Missed Calls Up in Arms Among Viewers
In one of the recent matches, Cincinnati Bengals and Baltimore Ravens, referees missed two crucial calls in the game's last minutes. TMZ observed that fans were infuriated when the Bengals tried for a two-point conversion to win the game.
The officials seemed to have just avoided the blatant facemask and holding violations. Ultimately, the Ravens walked away as winners, and the fans asked if the referee's errors had cost them the game.
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LASIK's Offer: Free Surgery for NFL Refs
In response to public outcry, LASIK jumped in with a very light-hearted solution: offer free eye surgery for all NFL refs. The firm did it initially after a missed call of an earlier Minnesota Vikings and Los Angeles Rams game.
Their social media campaign, "Better Vision, Better Calls," resurfaced after a controversial no-call during another Kansas City Chiefs and Tampa Bay Buccaneers game.
Fans Join the Fun - Nominate a Ref!
LASIK initiated the "nominate a ref" feature to include fans in the promotion. Men's Journal reports that this allows fans to suggest referees in need of an eye update and receive a discount on their own LASIK procedures.
Hey again! 👋 pic.twitter.com/cW8FcfAR1N
— LASIK.com (@LASIKdotcom) November 5, 2024
The posts featured clips of recent games with missed calls to keep the buzz going around LASIK's lighthearted yet generous offer.
3 missed facemasks in a single screenshot pic.twitter.com/ta5kMdXTVo
— isaac* (@isaac_02x) November 8, 2024
Will Refs Take LASIK Up on Their Offer?
While it remains to be seen if any referees will take up this offer, it certainly resonates with many fans who cannot help but wait eagerly for an improvement in officiating their favorite games.
Meanwhile, NFL fans continue cheering on an offer from LASIK that shows a clearer vision that could translate to better calls and a more equitable playing field for all.
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