Stars from different sports come together for Kim Kardashian to help launch the celebrity's first-ever men's clothing line.
NFL star Nick Bosa of the San Francisco 49ers, Brazil superstar Neymar, and NBA's Oklahoma City Thunder All-Star Shai Gilgeous-Alexander top-billed Kim's SKIMS clothing line launched over the weekend.
"The expansion into the menswear space is a major milestone for the brand, and a testament to SKIMS' commitment to providing solutions for everybody," Kardashian, founder and creative director, said in a statement.
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SKIMS, previously, only catered to women. Its models are Kim Cattrall, Cardi B, Brooke Shields, Tyra Banks, and Heidi Klum.
Kim believes the three athletes' signing is a step in the right direction for her brand. "To have an icon like Neymar Jr be the face of our launch campaign, along with NBA All-Star, Shai Gilgeous-Alexander, and NFL's top Defensive Player Nick Bosa, I think speaks volumes to the way SKIMS has evolved into becoming a brand that can provide comfort for all audiences, not just for women," she said.
Internet reacts to photos of SKIMS' male endorsers
X users were quick to react to the photos of Bosa, SGA, and Neymar, who featured the different clothes of SKIMS, ranging from tank tops and underwear.
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