Roman Reigns is used to dealing with bullies inside the squared circle and now the WWE Superstar is helping young people deal with ugly situations outside of the ring.
Reigns is part of an initiative with DoSomething.org that helps kids deal with their issues with tormentors through an anti-bullying initiative. The website has teamed up with the WWE and its Be a STAR anti-bullying enterprise to form "The Bully Text: Superstar Edition," which helps kids combat their problems and strives for social change.
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The game helps young people work their way through six levels of scenarios via SMS text message with help from some WWE Superstars and Divas.
Reigns, his former Shield stablemate Dean Ambrose, two-time Divas Champion Paige, Natalya and Alicia Fox are five of the Superstars and Divas that help guide kids through the different levels of The Bully Text. The goal of the program is to stand up and speak out against bullying by giving young people several options of what to do in different scenarios that are presented.
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The kids that play the game will look to navigate through all six rounds and win the WWE World Heavyweight Championship of bully prevention.
"WWE's massive reach and stellar talent have helped us activate thousands of young people around anti-bullying," said Naomi Hirabayashi, chief marketing officer at DoSomething.org in a press release sent to Sports World News. "We're excited to rally WWE fans around this issue for year two to make it bigger and better than ever."
Those interested in playing Bully Text, can do so by texting BULLY to 38383 or by visiting DoSomething.org/bully*.
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