Luka Doncic of the Dallas Mavericks is destined for fame and riches at the rate he is going.
Drafted third overall in the 2018 NBA Draft, the Slovenian has proven to be a gem for Mark Cuban and company and has unsurprisingly been christened the new face of the Dallas Mavericks franchise.
With that said, one of the biggest questions about him is: what is Luka Doncic's net worth?
Luka Doncic Net Worth 2023
Currently, Luka Doncic's net worth for 2023 is pegged at $25 million, according to Celebrity Net Worth. At only 24 years old, there is no doubt that his value will only rise as the years pass - provided he can keep himself healthy and avoid career-killing injuries.
The four-time All-Star signed a five-year deal with the Mavericks in August 2021, a supermax rookie deal that assures Doncic $207 million. This was the largest guaranteed rookie extension in NBA history at that time.
So far, the 6-foot-7 guard continues to build on his resume. He started by winning the 2019 NBA Rookie of the Year, which paved the way for his All-Star selection and appearances.
Outside the basketball court, it will only be a matter of time before Doncic gets more income from endorsement and merchandise sales.
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The $4.6 Million Luka Doncic Rookie Card
In May 2019, there was a Luka Doncic rookie card that had the NBA logo man catch, which is from a Mavericks jersey that Doncic wore and a signature in blue ink. It was part of a box of 2018-19 Panini National Treasures Basketball trading cards revealed during a live pack break at the Layton Sports Card shop in Altamonte Springs, Fla.
That card first landed in the hands of collector Bolillo Lajan San, although it was not mentioned how much he paid for it. There were claims he spent more than $400,000 for it, believing the card value would skyrocket.
His projection turned out right, with Nick Fiorello shockingly shelling out a hefty $4.6 million to get his hands on the Luca Doncic card.
Endorsement Deals for Mavs Star Are Coming
Like other touted NBA players, endorsement deals are expected to follow.
After signing with the Jordan Brand in 2019, the Slovenian has extended his endorsement deal through 2029, although the actual numbers of the deal were not mentioned by Marc Stein, who cited sources.
Aside from that, he also has endorsement deals with Panini and NBA2K. The Mavs star was one of the cover athletes for NBA2K22.
So far, the earnings from the endorsement of Doncic remain unknown. But by estimate, it may range between $6 to $10 million.
Luka Doncic Investments Expected to Grow
So far, Doncic has hardly made huge investments like other season NBA stars. He does have one with a sports nutrition drink, BioSteel, owning an equity stake.
He owns several cars and a lavish $2.7 million mansion in Dallas, Texas. Admitting he is an avid collector of cars, among the vehicles that Doncic owns include a Zastava 750, Lamborghini Urus, a Posrche 911 Turbo S, an Audi A7, an electric Panamera and a 1967 Bronco.
The NBA star is also not forgetting to give back, founding the Luka Doncic Foundation, an institution meant to improve the health and well-being of students through play.
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